Magnus Samuelsson: Beauty and the Beast

1998 "World's Strongest Man" winner Magnus Samuelsson (Sweden) will be competing in this year's "Beauty & The Beast" contest.

The field for this event, which is an IFSA Grand Prix, will include some of the highest ranked competitors on the professional strongman circuit: '98 WSM finalists Hugo Girard (Canada) and Phil Pfister (USA) have been added to the list of confirmed competitors, which already included '97 WSM winner Jouko Ahola (Finland).

Captains of Crush® Hand Grippers

Captains of Crush grippers: the gold standard of grippers
The gold standard of grippers.

The fastest route to the strongest grip.

MILO®: Strength

Universal power broker

We deal in kilos and meters, pounds and feet.

Strong-Enough™ Lifting Straps

IronMind: Strong-Enough Lifting Straps: Most popular" at WSM. Proven daily by the world's strongest men.

Proven daily by the world's strongest men.

If you're not using IronMind lifting straps, you're not lifting as much as you could be.

Expand-Your-Hand Bands

Expand-Your-Hand Bands
Say goodbye to tennis elbow

Prevent, eliminate or reduce tennis elbow and associated pains. Simple, fun and effective.