United Strongman Series . . . End of Brand . . . IFSA Cooperation

Mario Kochwalter, TV and marketing director of the United Strongman Series announced, "Our plan is stop the United Strongman Series as a brand after 2006 and continue to cooperate with IFSA Strongman in 2007."

The 2007 series with have "even more events and a new series formula, consequently a bigger package of highest quality television products available for international sales.

"We have years of accumulated experience and success in marketing the strongman sport, and there is an incredible interest in high quality strongman programming," Kochwalter said. "Combining our leadership and experience in strongman TV production and distribution out of the United Strongman Series 2005 and 2006, with IFSA Strongman's indisputable leadership position in the strongman sport itself, we will continue to grow the sport significantly."

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