Douglas Edmunds is returning with the second edition of his Highlander Challenge World Championships - another made-for-television event that features big, strong guys in a contest, and what distinguishes this competition is that it mixes strongman and Highland Games events, in a setting with historical overtones - the pieces are assembled in a package that is intended to be fully engaging for television audiences.
Douglas Edmunds' Highlander World Championships are set for July 19 - 20. IronMind® | Art courtesy of Douglas Edmunds.
Edmunds has talked about the need to "sex up" the Highland Games, and with his experience in professional strongman, it was natural for him to combine the two disciplines, while also drawing liberally from history, with the resulting package clearly aimed to produce the kind of drama that will appeal to television viewers.
The Highlander Games World Championships are set for Scone Palace (Scotland), June 19 - 20.